SARA DARRAT was incepted in 1992 with the prime focus of conveying an exotic blend of tradition and modernity to the Arabian Fashion Segment. Ever since, SARA DARRAT has evolved into a personification of the Arabian Woman as the designs and their felinity are interwoven in every piece to showcase the artistry of master craftsmen and compliment the wearer. Details that reside in contemporary as well as traditional designs compel one to try the unexplored as well as the tried and tested.
In our pledge to bring forth the best designs and craftmanship SARA DARRAT has treaded the times of test by weaving a fabric of over a million happy customers living by our motto always:
Vision & Mission
To be one of the most admired Fashion Brand and Retailer in the Fashion industry.
Our Brand Product is tailored to the ever-increasing demand of our expanding Customer base. With a team that prides on prompt response and efficiency and complete participation of our employees, suppliers and shareholders we endeavor to introduce the most innovated designs to the market.
Sara Business Portfolio
Sara Arabia Group’s business orbits around Women Arabic Fashion backed with brilliant in-house design and production and well-defined Retail and E-tail stores and excel in service and style.
Retail operations at respective territories – UAE, Oman & Saudi
Sara Retail Network
SARA operates through Retail and Online stores. Currently we assert our presence in 4 countries i.e. Kuwait, UAE, Oman & Saudi Arabia. Our reach with 22 stores as of now are in the making to create fashion statement that will leave you in awe.
Kuwait: 9 Stores
UAE: 6 Stores
Oman: 6 Stores
Saudi: 1 Store
And with the objective of propelling ahead in the Fashion brand and Retailer’s segment, we have well thought through strategies in place to take SARA to next level.